What’s the relationship between Amazon and autonomous vehicles? Amazon is changing the way products and services are delivered to customers, and so will autonomous vehicles, Nvidia CEO Jen-Hsun Huang believes.

The “Amazon effect,” Huang said, will turn transportation on its head. Autonomous technology will play a big role for more point-to-point movement of products and people.

Amazon has announced Prime Air, a future-looking program in which unmanned aerial vehicles will deliver products in under 30 minutes. Nvidia is backing the idea of autonomous cabs, and providing hardware and mapping technology for accurate point-to-point navigation.

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