Update (July 10 at 8:59pm Pacific): We’ve dropped in our current picks for Amazon Prime Day laptop deals, PC components, and PC accessories. We’ll be back at midnight Pacific time to further update this list with the next round of deals.

Amazon Prime Day is an official yearly event now—and Amazon’s pushing harder than ever for its summer sale to rival the likes of Black Friday and Cyber Monday. For 2017, the retailer has promised more deals, better discounts, and higher inventories.

Prime Day itself is July 11, but as you read this, the first round of deals has already gone live at 6 p.m. Pacific / 9 p.m. Eastern. Amazon will actually offer 30 hours of sales for its “one day” shopping bonanza. We got an early look at some of the all-day discounts, and it appears that, like last year, a couple of gems exist.

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